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Savvy Kicks Off First Performance September 18th at Bloomfield Hills, MI KMART

Los Angeles, CA (September 14, 2010) – Stern-LeMaire Productions is pleased to announce that Sears Holdings (SHC) has aligned with Savvy from "The Wannabes Starring Savvy” to collaborate on selective retail and other projects in the United States for their Kmart and Sears branded retail outlets.  SHC will be working with “The Wannabes Starring Savvy” on brand integration, tour sponsorship, exclusive merchandise and retail promotions. 

“We are excited to be the first corporate collaborator to join ‘The Wannabes Starring Savvy.’  The property represents great family entertainment and quality musical content.  We are thrilled to be a part of their journey from the beginning,” said David Foxx, director, Program Development – Entertainment for Sears Holdings.

Savvy will kick off with a performance and meet and greet with fans at two Kmart locations in Michigan during the month of September.  The first performance will take place on September 18th from 1:00-3:00 PM at Kmart in Bloomfield Hills, MI (2101 South Telegraph Road, Bloomfield Hills, MI  48302).  Savvy’s subsequent performance and meet and greet will be held on September 24th from 6:00-8:00 PM at the Ann Arbor, MI Kmart (215 North Maple Road, Ann Arbor, MI  48103).

Peggy Iafrate, President, Strega Marketing Group stated “Sears Holdings’ vision has allowed us to create a fully integrated retail strategy and branded entertainment model that spans all levels of ‘The Wannabes’ property.”

The teenage musical group Savvy recently formed a strategic alliance with The Jonas Group, who represents such talents as the Jonas Brothers, Demi Lovato and Jordin Sparks, The Jonas Group will now guide the careers of Savvy members Shaylen Carroll, Gabrielle LeMaire, Mariah Parks, Drew Rojas Reinartz, Alan Shaw and Andrew Bowen Stern.

Christine LeMaire, Executive Producer of “The Wannabes Starring Savvy” expressed their excitement by saying, “We are delighted to work with a brand that represents the same strong family values we maintain as we strive to be role models for kids and teens worldwide.”

 “The Wannabes Starring Savvy” successfully premiered in Australia last spring and now airs twice a day on ABC1 and ABC3.  The international hit series also airs in Israel on NOGA The Children Channel which is the largest children’s television network in the country, NOGA has over 90% regular television viewership of Israeli children 6-12 years old.  Most recently, the television show has secured distribution in Latin America and will be broadcast on HBO Family Channel Latin America to 45 surrounding countries beginning on November 1, 2010.  “The Wannabes Starring Savvy”, created by Doreen Spicer-Dannelly is now licensed in 60 countries and will continue to roll out to other countries worldwide.  They are currently in the process of securing US distribution.  The final four episodes of Season 2 of the hit series begin filming in Howell, MI on September 13, 2010. 

About The Wannabes/Savvy
The Wannabes are played by pop recording group, Savvy who has been together since 2004. Savvy has performed over 400 live concerts from coast-to-coast in the United States, including headlining the Radio Disney's "Feeling Groovy" tour.  For more information on Savvy and “The Wannabes Starring Savvy,” licensed to air in over 60 countries, please visit www.thewannabes.tv.
 

About Sears Holdings Corporation
Sears Holdings Corporation is the nation's fourth largest broadline retailer with approximately 3,900 full-line and specialty retail stores in the United States and Canada. Sears Holdings is the leading home appliance retailer as well as a leader in tools, lawn and garden, home electronics and automotive repair and maintenance. Key proprietary brands include Kenmore, Craftsman and DieHard, and a broad apparel offering, including such well known labels as Lands' End, Jaclyn Smith and Joe Boxer, as well as the Apostrophe and Covington brands. It also has the Country Living collection, which is offered by Sears and Kmart. We are the nation's largest provider of home services, with more than 12 million service calls made annually. Sears Holdings Corporation operates through its subsidiaries, including Sears, Roebuck and Co. and Kmart Corporation. For more information, visit Sears Holdings' website at http://www.searsholdings.com.

About Strega Marketing Group
Strega Marketing Group (www.stregamarketing.com) is a comprehensive marketing and promotions agency with extensive experience in the entertainment and consumer goods industries.  Strega provides the rare combination of creative expression married to a high level of technical understanding that ensures success to the brands it services. Through work with industry giants, Strega has developed specialized tactics for targeting and activating consumers.

Los Angeles, CA (August 5, 2010) – “The Wannabes Starring Savvy,” from Savvy Productions, LLC  and producing partner Spicerack Productions, Inc., has been award The Accolade Award of Excellence for Children/Family Programming. The television series, created by Doreen Spicer Dannelly, recently wrapped its second season in Detroit and currently airs on ABC3 in Australia, and Noga Channel in Israel.  The series will subsequently roll out to other countries worldwide and is currently in the process of securing US distribution.

“It is a great honor that ‘The Wannabes Starring Savvy’ has been bestowed The Accolade Award of Excellence,” said series creator Doreen Spicer Dannelly. “Since our inception, the series has strived to provide quality, uplifting programming for children, teens and parents alike and we are thrilled to be recognized for our work in the field.”

The 26-episode series, “The Wannabes Starring Savvy” follows six high school students at an upscale arts academy that scoffs at their dreams of becoming singing sensations.  After the principal catches the group performing in the student lounge, he sentences them to one week of detention – working for free at a local café.  Fortunately for these wannabe pop stars, the daughter of the café owner shares their same dreams and talks her dad into letting the academy students rock out at the café, as long as she can join the group.  He agrees, but has his own ideas of how to use their musical talents for his own profit, making them wear costumes to promote his latest smoothie creations.  Fruit attire and all, the band is a hit, and they are booked to perform every week.

During the season, The Wannabes will learn to balance their high school studies with their secret life as performing artists.  The six singers get into outrageous situations as they try to climb their way to the top of the pop charts, all while hiding their identity from the principal.  Each episode will feature an original Savvy exclusive music video.

For more information regarding “The Wannabes Starring Savvy” please visit www.thewannabes.tv.   

About the Accolade 

The Accolade is unique; it is an awards competition, not a traditional film festival. Awards go to those filmmakers, television producers, videographers and new media creators who produce fresh, standout productions. It is a showcase for cinematic gems and unique voices.

The Accolade recognizes producers, established and emerging, who demonstrate exceptional achievement in craft and creativity. Undiscovered and first-time producers are often recognized.

The Accolade has recognized productions from all over the world including Australia, Austria, Belgium, Brazil, Canada, China, Columbia, Croatia, Czech Republic, Denmark, Egypt, Finland, France, Guam, Germany, Greece, Haiti, Hong Kong, India, Ireland, Israel, Italy, Japan, Malaysia, Malta, Martinique, Mexico, Netherlands, New Zealand, Norway, Paraguay, Philippines, Poland, Puerto Rico, Qatar, Romania, Singapore, South Korea, Spain, Switzerland, Taiwan, United Kingdom, United States and Venezuela.

Annually, a special award is given to a filmmaker, television producer, videographer or new media creator who makes a significant contribution to social change or a humanitarian effort.

About The Wannabes/Savvy

The Wannabes are played by pop recording group artists in the group Savvy: Shaylen Carroll, Gabrielle LeMaire, Mariah Parks, Alan Shaw, Drew Reinartz and Andrew Stern.  Since 2004, Savvy has performed over 400 live concerts from coast-to-coast in the United States, including headlining the Radio Disney's "Feeling Groovy" tour.  For more information on Savvy and “The Wannabes Starring Savvy,” please visit www.thewannabes.tv.

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